Event marked 7th anniversary of Councilmember Huizar’s Bringing Back Broadway and the first time in decades that seven of Broadway’s historic theaters are offering entertainment on the same night
Councilmember José Huizar’s “Night On Broadway” celebration featured an outdoor festival and free innovative, multi-cultural entertainment in seven of Broadway’s historic theaters – open to the public especially for the event. Night on Broadway celebrated the 7th anniversary of Councilmember Huizar’s Bringing Back Broadway initiative - a 10-year plan to revitalize the iconic Downtown L.A. corridor. The event ran from 5 p.m. to 10 p.m. with venues throughout Broadway and the outdoor festival occurring between 4th and 7th streets.
“As we celebrate the 7th anniversary of Bringing Back Broadway, we’re looking forward to providing an opportunity for Angelenos of all ages to experience a fun and exciting evening immersed in the historic district, while discovering what today and tomorrow’s Broadway is all about,” said Councilmember Huizar. “The momentum we’ve created to revitalize this historic street is undeniable. Our job is not finished by any means, but Broadway is once again becoming an important destination in the City of Los Angeles - day and night.”
Since its launch in 2008, Councilmember Huizar’s Bringing Back Broadway has focused on revitalizing Broadway and its historic theaters and has led to a surge in new retail and restaurants on the historic street and is becoming a focal point for creative office and boutique hotel development with city policies aimed at reactivating upper floor spaces. The recently adopted Master Streetscape plan ushered in by Huizar has created the City’s largest Road Diet, with 10 city blocks transformed into plaza space. Another key part of the initiative includes plans to bring the beloved Streetcar back to Downtown Los Angeles.
Night On Broadway, highlighted entertainment, food and nighttime fun along Broadway from 3rd Street to Olympic in Downtown L.A.
Night on Broadway was free and open to the public. No tickets were required for entertainment in the theatres or for the festival, and activities were programmed for all ages.
Venues spanned from 3rd Street to Olympic and included several theaters that are often closed to the public, and a sneak preview of one (The Globe) that has been newly restored and is planning its grand re-opening for next month. It was the first time in decades this many of Broadway’s historic theatres had been open to the public with entertainment all on the same night.
Attendees enjoyed the Million Dollar Theatre, Los Angeles Theatre, Palace Theatre, Tower Theatre, Globe Theatre, Orpheum Theatre, and the Theatre at Ace Hotel (aka United Artists Theatre.) Broadway was closed to traffic from 4th to 7th Streets for the on-street festival. Broadway restaurants, bars and businesses were open, many offering specials for Night on Broadway participants. More than a dozen food trucks were on site, and Broadway’s historic Grand Central Market vendors were open late with special Night on Broadway programming.
Night on Broadway was presented by Councilmember Huizar’s Bringing Back Broadway, the Los Angeles Neighborhood Initiative, and Los Angeles Streetcar Inc. and sponsored by the California Hospital Medical Center, Terroni, Broadway Lofts, CityMarket of Los Angeles, LA Downtown News and METRO.
Event partners included: Downtown ArtWalk, 4Wall Entertainment, California Historic Route 66Association ,Casa0101, Downtown Center BID, Historic Core BID, J&M Events, L.A. Fashion District, L.A. Historic Theatre Foundation, Mumtaz Marketing & Events, Museum of Neon Art, Najafi Design Group, NoH8, RawMaterials Art Supplies, Think Tank Gallery, WeAreGiants and each of the amazing entertainment acts, and Broadway theater venues making this possible.
PROGRAMMING & ACTIVITY OVERVIEW BY LOCATION
MILLION DOLLAR THEATRE / GRAND CENTRAL MARKET - 307 S. BROADWAY
· Rotating acts including renowned multi-lingual chantreuse Jessica Fichot, the comedic and magic show of Sebastian Kraine and David Kovacs and the newly formed Conundrum Theatre Company plus a special short film showcase.
· Grand Central Market open late with special programming
FESTIVAL AREA (4th to 7th Street Closure + Festival Stage)
· A 3-block on-street festival area will feature booths and pop-up shops from DTLA businesses, a vintage car show including the L.A.F.D. 1931 Seagrave Fire Hose Wagon, a family-friendly kids’ area, including a soccer kick activity with members of the L.A. Galaxy.
· Two Bit Circus will showcase their talent in engineering entertainment with technology in the kid’s activity area.
· Downtown ArtWalk will be showcasing Sia Aryai and DAC Gallery will be entertaining their guests with Street Shakespeare.
· A mural garden will be curated by Think Tank Gallery with help from Superchief Gallery and Art Sux Anyways. It will feature:
o Teddy Kelly, who has painted murals for Odd Future and Facebook / Oculus Rift - also a designer for Ambig clothing
o Sheryo and The Yok, featured as one of Complex Magazine’s Top 10 Artists to Watch, and featured in Juxtapoz
o Vyle One, credited on the Redbull Latagrafica project, MOCA, and the Warner Bros. Record Arts Show
· Festival stage performances by Honolulu Avenue Strummers, Real Sexy Sax Man, Tierra Blanca Arts Center, Mariachi Academy of Carson, Burgundy Bells, and others.
· The California Historic Route 66Association will present a vintage car display honoring Broadway’s unique history as the west coast terminus for Route 66.
· The street festival area will also feature more than a dozen popular food truck eateries, including Broadway’s own Umami Burger. Others include Baby’s Bad Ass Burgers, Dia de Los Puercos, Green Truck, Dogtown Dogs, and FryFry Food Truck.
· As a special surprise treat, premiere flash mob production company Dance Mob Nation will stage a modern, yet vaudeville-inspired performance at an undisclosed time during the evening, in homage to Broadway’s heritage as the birthplace of vaudeville and entertainment in Los Angeles and its place importance to the city’s future.
LOS ANGELES THEATRE – 615 S. Broadway
· Nova Han Productions presents Wilderbe, specializing in creating reality-altering experiences, transporting audiences into other worldly realms of the sublime and fantastical will program experiences in the Los Angeles Theatre. Nova Han has created works for the likes of Elon Musk, Lucent Dossier Experience, and Warner Brothers and has been featured at Coachella, The Official Grammy’s Celebration, Burning Man, and others.
· The NoH8 Campaign will offer an open (fee required) photo shoot in the ballroom of the Los Angeles Theatre by celebrity photographer Adam Bouska. NoH8’s mission is to promote marriage, gender and human equality through education, advocacy, social media, and visual protest. Funds raised by the NOH8 Campaign will be used to help the growth of the campaign and to raise mass awareness about human equality through social media and education.